Artists / Social Media & Audience
Turning Followers Into People Who Actually Buy
A follower count and a customer list are two different things that happen to overlap.
For artists
Artists
Practical guides for independent artists: design, printing, pricing numbered editions, marketing and running a storefront on HollaJack.
Latest in Artists
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Artists / Social Media & Audience
Posting Consistently Beats Posting Perfectly
Perfectionism is usually just inconsistency with better excuses.
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Artists / Marketing & Promotion
Write the Caption Before You Design the Shirt
If you can't explain why the piece exists in two sentences, that's worth knowing before you print it.
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Artists / Marketing & Promotion
You Don’t Need a Marketing Budget, You Need a Marketing Habit
Consistency is doing more of the work than most people assume.
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Artists / Pricing & Editions
Reading Demand Without a Countdown Timer
A rising price does the same job as urgency marketing, honestly. It only moves when a real person buys, so it tells…
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Collectors
What a Numbered Edition Actually Buys Your Collector
The number is doing more work than most artists give it credit for. Here is what a numbered edition t-shirt gives a…
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Artists / Pricing & Editions
How to Set a Price You Won’t Regret in Six Months
Underpricing is easy to drift into and hard to walk back. Here is how your starting art price shapes every edition and…
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Artists / Printing & Production
Canvas Prints Aren’t Just a Bigger T-Shirt
A design built for a shirt doesn't automatically work on a wall. How to design canvas prints for the way they're actually…
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Artists / Printing & Production
Screen Printing vs. DTG: What Actually Changes for You
Screen printing and DTG reward different designs. Here is what each method means for your colors, your detail, and your run size.
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Artists / Design & Craft
Color Choices That Survive Fabric, Not Just Screens
What looks right on a monitor and what looks right on cotton are two different questions.
For artists
Sell your art as numbered editions.
Open a HollaJack shop and upload a design. Every piece is printed and shipped to order, so you never hold stock, and each numbered run steps up in price as it sells.
The next drop
Hear about new editions first.
One note when a run opens. Nothing else, no digest, no discounts, no drip.