Sun-Bleached Rail
Reeves Vert Co.
No 001 · $6.00
Independent art · numbered editions
Est. every time a run opens
HollaJack is a gallery that happens to sell tees. Every piece is signed to a run by an independent artist and made to order — and every purchase takes the next number in that run, recorded to you, never reissued.
Now climbing
Each sale moves a piece to its next number and its next price — shown here as a ledger, never a countdown.
The signature
Most marketplaces sell urgency: timers, banners, “only 3 left.” We keep a ledger instead — the way a workshop numbers a run in pencil. Your edition number is assigned at purchase, recorded against your order, and never given to anyone else.
Prices rise with demand. Buy early, hold a low number.
A specimen ledger — every piece on the site carries its own.
How the number works
No timers, no tricks. The price rises as a piece is claimed, and the number you buy is yours permanently.

An artist signs a design to a run. Each order takes the next number in that run — yours is recorded and never reissued.
As editions are claimed, the price steps up by a set amount. The current and next price are shown on every piece before you buy.
Nothing sits in a warehouse. Your piece is made after you order, which is why an early number costs less than a late one.
For artists
Upload a design, set your run, and we handle production, shipping and support. You keep your rights, and your work gets a gallery page instead of a thumbnail in a grid of ten thousand.
The wall makes the work. We built the wall.

Your piece is made after you claim it — nothing mass-produced, nothing remaindered.
Your edition number is written to your order the moment it completes, and never reissued.
Every claim pays the independent artist behind the piece, at a split they set themselves.
Before you claim
Each design is a run. When you buy, you take the next number in that run — if 47 editions have been claimed, you hold N° 48. The number is recorded against your order when it completes and is never assigned to anyone else.
Each piece steps up by a set amount every time an edition is claimed. It’s the honest version of scarcity: demand is recorded in the ledger, not manufactured by a timer. You always see the current price and the next price before you buy.
A piece made for you, after your order — not pulled from a shelf. Options like the canvas add-on are shown on the piece’s page, and your edition number stays on your order record.
Because every piece is made to order, returns work differently than off-the-shelf clothing. Read our policies
The next drop
One note when a run opens. Nothing else — no digest, no discounts, no drip.