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Hollajack Clothing Co.

Kingston “King” Reeves has been shaping decks and skating vert since backyard pools were still the move, and Reeves Vert Co., started in 2016, is his archive of every grip-tape doodle and deck graphic he never got to ship commercially back then.

King runs the designs through an actual sun-bleaching process — test sheets sit in his backyard for weeks before a design is finalized, so the faded look is the real thing, not a preset.