HOW IS THIS EVEN A COMMERCIAL….SERIOUSLY!!!….It speaks on so many levels….until it becomes an actual commerial it has so much to say without even saying it. It’s like a neccesarry evil, without the money from Sony this piece of art work would have never existed. Which is what it is, art. It’s the light and color that can and does exist around us all the time, and which we decide to ignore. Time and space allow for motion and beauty like this all the time….We are just too ignorant to know that is always happening on the small scale, which comprises the whole of all of what we are.
At a couple of points in the video the motion almost looks organic, like a rolling wave of the motion of the universe. You have to admit that this is a neat creation, commercial or not.